The ICC Women’s World T20, which was held in Australia in February, broke several viewership records. With 1.1 billion video views, the World Cup in Australia was the most watched tournament in the history of women’s cricket. 9.02 million fans in India watched the final against Australia. The Melbourne Cricket Ground, where the final of the ICC Women’s World T20 was held, saw a record 86,174 people at the venue, the most for any women’s cricket clash in history, and also for a women’s sporting event in Australia Was the highest. The ICC released a viewership data on Thursday, which showed that ICC Women’s World T20 across India had a staggering 5.4 minutes total.
After calculating how many people watched a particular match for a total number of minutes, the total minutes reached. ICC’s digital channels were spectacular with a total of 8 billion video views taken in Australia from 21 February to 8 March. The figure was more than 20 times viewed in the previous edition played in the West Indies in 2018 and 10 times the previous most successful women’s cricket event, which was the ICC World Cup in 2017 when India lost to England.
As India made the final of the event for the first time, fans watched 1.78 billion minutes of live match action on that game’s TV alone. This figure is 59 times higher than the previous edition final between Australia and England in 2018 and comprises 35 per cent of the total viewership for the tournament. In Australia, the average viewership for the final was 1.2 million, making it the most-watched women’s cricket match and the sixth most-watched cricket game on subscription television in Australian broadcasting history.
Fans of India vs Australia finals watched 1.78 billion minutes of live match action on TV. (Image credit: Getty Images)
With all success, the International Cricket Council (ICC) to explore the options of separately invited bidders for the broadcast rights of the 2023–31 cycle. The ICC Board is confident that there may be an opportunity where potential bidders can separately watch women’s sports for broadcast rights. Speaking to PTCI, an unnamed ICC official said, “It is being ascertained that although no decision has been taken. But there is an opportunity. The large numbers we have seen for the audience for women’s T20 That means we should find it out. Its value is 1.1.2. The visuals of the video make it our second most successful event after the men’s World Cup last summer. “
Historical World T20
The 2020 edition of the ICC Women’s World T20 is also special for the prize money. The tournament will give the winner pocket one million dollars as prize money, an increase of 320 percent from the previous edition in 2018. There is a small print that could argue that the men’s cricket team would win USD 3.5 million. The October edition of the World T20 in Australia but women’s cricket finally broke the million mark.
Both the men and women teams are receiving equal prize money in The Hundred Tournament to be held in England. Continuing heavy rain since morning left India vs England at the Sydney Cricket Ground due to heavy semi-final rain. The result created history for Harmanpreet Kaur for India as she entered the final of ICC Women’s World T20 for the first time in history. This was because India were ranked higher in the points table with England, winning all four of their matches for England and losing to South Africa proved to be costly.
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Alyssa Healy and Beth Mooney made a bang with aggressive fifties and India had the highest chase in their T20 history. When Smriti Mandhana, Harmanpreet Kaur and Shafali Verma all fell in the first six overs, the game was over and Australia were named champions of the ICC Women’s World T20 for the fifth time with a stormy 85-run win against India on Sunday.