Sports administration company Mashal Sports will conduct an open market media rights auction for 5 Pro Kabaddi League seasons to be held throughout 2021 – 2025.
Bidders throughout the globe should buy from Thursday ITT paperwork from www.pklmediaauction.com (Tender Portal). Each bidder shall be required to register on the Tender Portal, pay the related quantity, and add required paperwork for downloading and accessing the ITT.
The ITT may be bought from the Tender Portal at INR 2,50,000 (Rupees Two lakh fifty thousand solely) plus taxes for entities included in India and USD 3,500 (United States Dollars Three thousand 5 hundred solely) plus taxes for entities included outdoors India (in each instances non-refundable and non-adjustable).
“Pro Kabaddi League has led the renaissance of India’s indigenous sport of kabaddi by creating a world-class sport spectacle. Season after season, Mashal Sports has worked towards elevating the competition and athletic standards, along with fan and consumer engagement. The success has been built with our key partners AKFI, the PKL Teams, as well as Star as the media partner for Seasons 1 – 7,” stated Anupam Goswami, CEO – Mashal Sports and League Commissioner of the Pro Kabaddi League in an official assertion.
“We are confident that the upcoming PKL media rights auction will enable the League to grow to a new level, for a renewed and stronger engagement with sports fans and consumers, and further grow the sport of Kabaddi. Of course, we take great pride in the fact that PKL will be the first league outside cricket to auction its media rights,” he added.
The final date to buy the ITT doc is March 12 2021 whereas the final date for bidders to submit bid paperwork is April 2. The on-line auction shall be held on April 5, 2021.
The shortlisted, eligible bidders can subsequently place bids for a number of of the next media rights packages, by an e-auction course of:
Package A: This consists of Global Television Rights; Rest of the World Digital Rights; Sponsorship Rights – On-air and On-ground (together with Title Sponsorship); Audio Rights; Film Rights; Fixed Media Rights; Clip Rights; Footage Rights and Public Exhibition Rights. Package A rights holder will even have the duty to produce the world feed.
Package B: This consists of India Digital Rights; Mobile Activation Rights; Inflight/On-Board Rights and Virtual Reality Rights.
Package C: This consists of Gaming Rights which incorporates rights to function a fantasy league; create, produce or provide cell, computer or console video games, e-sport and different kabaddi video games.
Package D: This is the Consolidated Rights Package i.e. all media rights supplied beneath Packages A, B and C.
The particulars concerning the media rights packages, phrases and situations governing the submission, analysis of bids together with eligibility necessities and efficiency obligations in respect to every media rights bundle are contained within the ITT out there on the Tender Portal.
Furthermore, bids will solely be accepted from entities that buy the ITT or from entities inside the identical group because the entity that purchases the ITT, or from a consortium together with at the very least one member that purchases the ITT.
Mashal additionally clarified that mere registration on the Tender Portal and/or buy of the ITT doesn’t qualify or entitle the get together to take part within the on-line e-auction. The eligibility of any participant to take part within the auction shall be ruled by the ITT and shall be on the sole discretion of Mashal.